McDonald’s lifts ploy to sell muffin tops straight from Seinfeld episode to win back breakfast customers

McDonald’s lifts ploy to sell muffin tops straight from Seinfeld episode to win back breakfast customers

After McDonald’s Corp. announced all-day breakfasts three years ago, it gradually forgot about mornings. Overall sales have weakened in the U.S., market share has shrunk, and McDonald’s has identified lost breakfast customers as the main culprit. Now the world’s biggest restaurant company plans to fight back with discounts, breakfast catering and a ploy lifted straight…

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Trump’s use of trade deficits to justify policy is ‘dangerous business,’ economist warns

Trump’s use of trade deficits to justify policy is ‘dangerous business,’ economist warns

Bilateral trade deficits are a poor measure of fairness in the Canada-U.S. trade relationship and U.S. President Donald Trump’s use of them to justify policy is “dangerous business,” according to a CIBC economist. “It doesn’t shed any light on the discussion at all,” said Royce Mendes, senior economist at CIBC Capital Markets. “It’s very misleading…

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Jack Mintz: The Liberals stoke more anger, sticking Alberta with another raw deal

Jack Mintz: The Liberals stoke more anger, sticking Alberta with another raw deal

The federal government is stoking Western alienation with its recently revealed decision to leave the current equalization system untouched for five years. Jason Kenney, Alberta’s Opposition leader, is already on the warpath, along with allies in the governments of Saskatchewan, Ontario, Newfoundland and even B.C. The current equalization system is expected to cost close to…

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